A Japanese company has created a shirt with micro capsules that release a rose fragrance when the collar rubs against the skin. The shirt is called the Otoko Kaoru, which translates as “the good smelling man.”
The scent is released slowly, and only when the shirt is worn. The company says that the scent will last up to 10 washes. Sold for around 3000 yen, or the equivalent of $35 US, it is affordable enough for men to stay fragrant on a regular basis.
If the shirt sells well, expect to see pajamas and polo shirts with the same technology. For now, the Otoko Kaoru is only available in Asia.
The shirt is a follow up to a product released in Japan with great success in 2007 with th
e same name: a scented chewing gum. But all gum has a smell, you say? While all gum has some amount of breath freshening capability, the Otoko Kaoru gum actually has a scent (again, rose) that is absorbed into the body and emitted by the pores.
Now, thanks to the Otoko Kaoru, noses across Japan have some relief from overly smelly men.
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